tribe

Tribe are the most awesome team of talented hairdressers who have such genuine passion for their craft. Currently running a very busy and successful hair salon in Chislehurst, Kent, they have impressive plans for expansion and approached Ditto to create a new look that reflected their ethos and paves the way for the future. Not only did they make the bold move to rebrand but they also changed their name at the same time. I'm so pleased that they have, and I think it'll be one of the best things they've done for their business.

Billy and his team place huge importance on the experience that they deliver, and that was the biggest thing that struck me when I first met them back in late Spring. Completely focussed on the people within the business, they're dedicated to empowering everyone around them and creating an environment where hard work, talent and creativity are rewarded.

The brand for Tribe is edgy, characterful and energetic. With a sense of warmth and exclusivity thanks to the colours and geometric tribal inspired shapes, this certainly feels every inch the premium brand, with a distinctly creative edge. We love the hand lettered secondary logo which brings a sense of energy and expression to the brand, and the broken-ness of this style is followed through with an imperfect page frame, lending character and a sense of the artisinal.

We adore the bold, strong use of colour and the way that the typography plays together: self assured and confident yet also welcoming and approachable. And it really is the little details that makes it: the broken lines, the feather illustrations, the use of accent fonts - it's all very very cool.

 
 
 
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe Salons Chislehurst, branding by Ditto Creative, photography by Marianne Chua
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent, photography by Marianne Chua
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hair salon Chislehurst, branding by Ditto Creative, photography by Marianne Chua
After years of operating with branding that was initially created without much consideration and on shoe-string budget, we decided to rebrand our business in order to give us a truly unique identity that was consistent with the level of service we provide to our guests.

I wanted to make sure we had the perfect people to bring our vision to life and after discovering Ditto through the book ‘How to Style your Brand’, I was very impressed with the thought and detail that goes into their creative process.

The colour psychology element of the design process was particularly enlightening and our new logo, colour palette and brand elements has not only put us on a level playing field with the most successful businesses in our industry, it’s given us the foundation we need to surpass them. I’d recommend Ditto to anyone who cares about giving themselves an edge on their competition and wants their branding to truly represent the quality of the products or services they produce.
— Billy Ryan, Tribe
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent, photography by Marianne Chua
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent
Tribe hairdressers in London and Kent, Aveda Salon, logo design and branding by Ditto Creative, branding agency in Kent, photography by Marianne Chua

Salon photography by the ever-talented Marianne Chua