Rotosound's blog is up and running!
After much preparation, research and moments of writers' block, I'm proud to present Rotosound's blog. If you missed my earlier post, Rotosound are the only UK based manufacturer of music strings and are based here in sunny Sevenoaks. Established in the 1950's, they have supplied strings to some huge names within the music industry - Jimmy Hendrix, Sir Paul McCartney, Florence and the Machine, Oasis, Pendulum and tons of others. The blog was set up to share news of new endorsees, events and shows that the guys at Rotosound attend which currently isn't out there. Their blog provides a fantastic outlet for all of this news and will help them interact with their clients, building stronger relationships and brand awareness. As I've learnt from my own blog, this will grow and develop fairly organically but so far I'm really pleased with the direction it's heading. Jason at Rotosound has been lovely to work with and has provided me with loads of information to help get me started (he's also given me much needed encouragement to pick up my own guitar and start playing again!), so I'm really looking forward to continuing to work alongside him on this project. Have a read and let me know what you think!