Inspired by: The Book of Guinness Advertising

photoWe came across this little beauty the other day, and I just had to share it with you. The Book of Guinness Advertising maps the advertising of the Guinness brand, which began in 1928 and looks at the ways in which the advertising has changed in a way which echoes social and political developments. From the immortal line 'Guinness is good for you' (can you imagine an alcohol brand saying that now?!) to 'Guiness for strength' (accompanied by 'dig for victory' images, it's really fascinating to see the evolution of this world famous brand. You'd never get away with half of the stuff in the adverts on these pages nowadays, but it's wonderful to see the rather charming innocence of advertising in an age where brands were able to do their thing. photo(3)