Speaking Event: How to use Colour Psychology to help you sell

Using colour psychology to help you sell, talk by Hannah Griffin of Ditto Creative After speaking at two events in September, I'm delighted to be speaking again in November. This time I'll be talking about how to use Colour Psychology in your business to help you sell. I absolutely love this subject, so I'm very much looking forward to it!

What's colour psychology?

Colour psychology is all to do with the way in which different colours affect our mood, behaviour and emotions. It’s one of the most powerful elements of our branding process that influences the way your business is perceived. When you consider that colour and design is the language of your business (and that most people will form their perception of your business based on colour alone, and in three seconds flat), you'll realise how crucial it is to use colour to your advantage. By carefully choosing colours that reinforce your values, you'll send out exactly the right message and appeal to the right people.

Ever struggled to choose the right colours for your business?

Many of our clients struggle to pick the right colours on their own. They end up settling on a shade simply because they like it, or because it's different from their competitors. Our process goes miles beyond that, tapping into the colours that reinforce your message. At my talk in November, I'll show you how to profile your business to identity your season personality, and from there you'll discover the types of colours you should be using.


The event is between 12 - 2pm on 10th November at the Royal Oak in Sevenoaks, Kent, and is run by the Athena networking group. I'm afraid it's a ladies only event, but if you're interested in finding out more or would like to enquire about having me speak at one of your events, I'd love to hear from you. Drop me a line at hannah@ditto.uk.com and let's see where it takes us!