How do you attract people to your small business? Through social media? The odd email newsletter? Word of mouth? Sporadic blog posts, perhaps? If you’re anything like the majority of business owners we speak to, marketing can be a case of pot luck and hoping for the best. Mainly, this passive approach is simply because people don’t know where to start.
Imagine having someone show you exactly what you need to do in order to create an easy-to-implement marketing plan, with highly effective ways to communicate with your clients, bring your brand to life and communicate your value, making it easier than ever to sell.
This is a course that provides the real-life, practical know-how that every business owner needs in order to effectively promote their business. With live webinars, downloadable templates and plenty of discussion, this isn’t your conventional online course!
A new online course for business owners who want to take control of their marketing
Perhaps you’re running a new business with no idea about planning your marketing? Maybe your business isn’t quite where it needs to be, and you’d like to win more work – or perhaps you’d like a structured process to help you welcome more clients to your business? With plenty of guidance, templates and insights along the way, you’ll have everything you need to make real impact.
Join me and a group of other ambitious business owners for a course that’s designed to give structure and oomph to your marketing. You’ll write a simple and easy-to-implement marketing plan, design an impactful sales process, discover how to handle enquiries in an effective, time saving way and convert them into a paid-up client.
One of the benefits of this kind of course is the live webinars - our Summer class gained an immense amount from their fellow students; you’ll learn so much from hearing the experiences of others and my recommendations for their business which you’ll no doubt be able to apply to your business too.
As a result of taking the course, you’ll feel more confident, secure in the knowledge that you’re demonstrating your value and communicating in a positive and authentic way that welcomes more people to your business.
Give your marketing the backbone it’s been missing
/ The course
This is an online course, running over 5 weeks, starting on Thursday 31st October. Each week there’ll be a live 45 minute webinar (hosted at 2pm on Thursday afternoons); your chance to ask questions and share experiences with your classmates. And every week I’ll release notes and downloadable guides for you to implement within your business. The beauty is that you’ll have lifetime access – so pay once, and tap back in any time.
/ What we’ll cover
The psychology of selling
Finding your tribe
Writing your marketing plan
Designing a sales process that works
Tracking enquiries & planning your toolkit
/ How you’ll benefit
We’ll lift the fog that surrounds your marketing and give you structured, practical advice that you can implement right away. As a result of working with us, clients have been able to increase their prices, change the perception of their business, attract clients more easily, win more work and diversify into new areas.
/ What’s the investment?
Your investment for this class is £260 plus VAT. That works out to just £52 plus VAT per week to get your hands on some fantastic tools which I know will make a huge difference to your relationship with promoting your business.
How long does the course last?
This is a five week course, starting Thursday 31st October, with new content released each week. We’ll wrap up with your final class on Thursday 28th November. The great thing about this course is that you’ll have lifetime access to the webinar recordings, notes and templates - so the benefits will last much longer than just five weeks!
Will you be working with me directly?
I won’t be working with you on a one to one basis, but I’ll be inviting you to send me your questions which I’ll answer during the weekly webinar, where you’ll be in the company of a small number of fellow entrepreneurs. If you feel that you need more tailored support, please get in touch to enquire about working with me directly.
How much time will this take?
Like most things in life, the more you put in, the more you’ll get out. I’ll give you structure and guidance, but it’s up to you to put the leg work in to make things happen!
Do I need to be online at specific times?
No, you can access the material at any time. That said, I’d love to see you during my weekly live webinars which are hosted at 2pm on Thursday afternoons for the duration of the five week course. The webinars are your chance to ask questions, so you’ll definitely gain extra value from the course by attending.
What if my business isn’t off the ground yet?
That won’t be a problem at all! We’ll be covering all the marketing essentials that you need in order to run a successful business, whether you’re just starting up or well established.
What can I expect to accomplish by the end of the course?
By the end of the course, you’ll be able to write your marketing plan, design a sales process that works for your business, create meaningful and effective content to promote your business, and be able to demonstrate your value – ultimately making it easier than ever to win new clients.