Elmley Nature Reserve is a national nature reserve and family farm in Kent, who approached Ditto to diversify and reposition their business, supporting them in creating a highly successful hospitality brand. We worked with Georgina and Gareth Fulton to expedite their diversification, creating a luxury, aspirational hospitality brand which is echoes the uniquely wild character of their land while setting the expectation of a luxury, boutique stay. Frequently featured in national press, Elmley’s stunning accommodation is booked out months in advance.